Customer Interviews #1

1) My idea is to open another brunch place in Gainesville. Peach Valley and the Flying Biscuit constantly have 45minute to an hour wait times. Another place to go will disperse the brunch-goers and hopefully shorten wait times.

2) For this idea, I've decided to walk up and down sorority row and ask girls their opinions on the subject. I have seen a lot of sorority girls at these places, so I would like to get their opinion.

3) Here is a list of my questions:

"have you been to a local brunch spot lately"
if "yes" --what was the wait time like?
if "no"--why not

"would you be open to another brunch spot opening in Gainesville"

4) these are the interviews:

5) I learned that a new brunch spot in Gainesville is a good opportunity, none of the girls I interviewed had any negative feedback about that. I also learned that wait times aren't all that bad if you go at a non-brunchy hour. I also interviewed another girl who did not want to be recorded, she said that a brunch spot closer to campus would be nice.

6) Interviewing customers was weird. I definitely looked for girls that seemed approachable and not standoffish. I also made sure they weren't in a hurry. Most of them were very nice but, understandably, shy.